From challenge to concept

EIT Food Consumer Engagement Labs (CEL) webinar on 2 June, 10:00 CEST – online.

CEL is a European co-creation model developed and delivered by the The Centre for Socially Responsible Innovations(CSRI) from the Faculty of Management, University of Warsaw under EIT Food. It brings consumers, scientists and companies together to co-create food products that reach the market.
On 2 June they will show how the CEL co-creation model works in practice – through the eyes of people who have used it.
Nunzia Cito and Vincenzo Tagliatore (National Research Council of Italy & Colle di Seta), present the successful lab developed in Italy: SENIORFOOD: Sustainable, ENgaging, Innovative Options for Resilient Food

Speaking at the webinar:

• Dragana Ubiparip · Food Institute of Novi Sad, Serbia
  • On running a co-creation process with food technologists, sensory specialists and consumers under one roof.
• Nunzia Cito · National Research Council of Italy
  • On co-creating with older adults around a food technology they had never encountered before.
• Magdalena Zatorska · University of Warsaw
  • On the CEL methodology: how 103 partner organisations across 20 countries use the same framework to develop different products.
• Magdalena Kiełkiewicz · University of Warsaw
  • On 43 products that came out of the process – and what they have in common.